Our name stands for something solid. ICEBERGs are solid.
However, changes in the environment, such as climate change pose a significant threat to all icebergs. The same applies to any business where the climate and the conditions change. We probably all agree that the world is changing in an ever increasing pace, and this has consequences for all of us.
We must adapt in order to survive.
“It is not the strongest or the most intelligent who will survive but those who can best manage change.” —Charles Darwin
So with a headquarters in one of the most beautiful areas on our planet – in the tropics – we feel that the name ICEBERG Innovation presents something unusual, as we are surrounded by lots of “tropical” business names.
What’s more important is that there is a lot more to successful innovation than the proverbial tip of the iceberg. After all, it’s the critical mass that is beyond the tip which supports and enables the visible tip of the iceberg to appear above the surface. In this sense, we believe that we have the expertise and know how to help others to make your innovation “float” and stand out from the the crowd.